Archive for March, 2009

What Am I Damned Good At?

Wednesday, March 25th, 2009

I’ve been studying branding this year.  When I saw Chris Brogan’s blog post on personal branding a few weeks ago, I was intrigued.  I haven’t stopped thinking about it since.

Purpose in Life?

This really isn’t a new topic.  I’ve struggled off and on since high school to know what to do with the rest of my life.  Chris states that that we’re all damned good at something even if we don’t realize it.  What I love is that Chris then goes on to share how that one thing we’re good at can grow and transition into bigger and better branding if we manage it correctly.  Start where we are, but steer toward dreams and aspirations.  Good stuff!

So where am I?

Back to the original question…what am I damned good at?  This is what I’ve been wrestling with since reading Chris’s blog.  I often feel like Jack of All Trades, Master of None.  So I’ve begun creating lists of things that I’ve done, done well at, enjoyed, and I’m still not sure of my specialty.  I’ve begun asking some trusted friends what they see as my strengths…stay tuned.

What is your brand?

elance.com

Sunday, March 8th, 2009

I’ve spent some time this week checking out elance.com. I am reminded of a book I read listened to a couple years ago.  In many ways the world truly is flat…or at least flattening. Opportunities abound for knowledge workers to find work anywhere in the world.  The cool thing for a small business person is that he/she is not limited to the skills that are in his area(I’m thinking of my stomping grounds…rural Pennsylvania).  A bookkeeper in India can keep up with the accounting, someone in Kenya does market research, then marketing and SEO can be maximized from Illinois.  Another advantage for the small business person is that the web not only makes these services widely available, the many choices inevitably contain an agreeable price for both parties.

To read more about how to take advantage of our flattening world, be sure to check out The 4-Hour Workweek!

4hour